Brand strategy , Identity , UX/UI design , Social media marketing , Website development , Additional services

for

Tourism & hospitality , Consumer brands , Real estate , Entertainment & leisure , HoReCa & service brands

We design brands that are recognizable — even without a logo.

Identity

Overview + case studies

Made by MOMENTOFIMPACT

Brand identity makes your business recognisable and expresses its personality. At MOMENTOFIMPACT, we create logos, visual identities, and design systems for startups, new products, and companies preparing to rebrand or scale. We also work with partner agencies. You receive a cohesive visual language and clear guidelines for using it — from colours and typography to websites, social media, packaging, and advertising. These guidelines help your team maintain a consistent brand and create new materials more efficiently.

Logo & visual concept

Logo development (adaptive, monochrome, vertical / horizontal versions) + a core concept that carries meaning and strategy.

Visual system & design language

Typography, color palette, composition, graphic style, and photographic principles — the elements that make a brand recognizable even without a logo.

Brand book / guidelines

A single source of truth with clear rules for using the identity — for teams, partners, designers, printers, and digital platforms.

Design system for digital & offline environments

UI components, modular grids, patterns, textures, and graphic elements for websites, social media, interfaces, and outdoor advertising.

Brand assets & corporate design

Presentations, packaging, business cards, print materials, merchandise, POS materials, and advertising layouts — where the brand shows up physically.

Digital assets & templates

Social media templates, ad formats, story packs, Instagram grids, and adaptive layouts for marketing campaigns.

Creative communication concepts

Launch ideas, advertising concepts, tone of voice visualization, outdoor and digital campaign concepts.

( 01 )

CTRL

Brand development for a modern padel club—from the logo and corporate identity to a comprehensive visual system for digital and physical media.

Consumer brands Entertainment & leisure

Brand strategy Identity Social media marketing

( 02 )

Krett

A minimalist identity for a future beauty salon with the potential to scale into its own hair care brand.

Consumer brands

Identity

( 03 )

MOI Agency

The goal was to build a cohesive brand system from scratch — from strategy to digital presence — unifying all brand touchpoints into a single, coherent identity and making it ready for scaling.

Brand strategy Identity Social media marketing UX/UI design Website development

( 04 )

NODE ALQUEVA

The goal was to create a brand concept and digital system for a new type of real estate development — from strategy to UX/UI — uniting architecture, landscape and experience into a cohesive system designed for scalability.

HoReCa & service brands Real estate

Brand strategy Identity Social media marketing UX/UI design

( 05 )

SAET

A furniture brand identity that combines tactility, clean geometry, and calm visual communication.

Consumer brands

Identity

( 06 )

SOLENA

The task was to design a food delivery product concept—from research and UX/UI to a comprehensive system that integrates navigation, ordering, live tracking, and communication into a scalable service

Consumer brands HoReCa & service brands

Identity UX/UI design

( 07 )

UNION kids

The identity needed to work equally well for the brand’s own collections and for presenting international brands, while maintaining a cohesive visual system.

Consumer brands

Identity

( 08 )

Yeldra

Development of an AgriTech platform for managing agricultural processes, ESG analytics, and digital infrastructure—from brand identity and UX/UI to a comprehensive, scalable system.

Consumer brands

Identity UX/UI design Website development

Comprehensive solutions for brand growth

Our services

Every business has different goals, so we don’t offer one-size-fits-all solutions. We select only the services that help achieve your business objectives — from brand development and website design to digital communications and comprehensive project support.

We have a strong logo, but everything else looks inconsistent.

Colors and typography were chosen intuitively, without a clear system.

Our digital and offline materials don’t sound like one brand.

There’s no single guideline — every designer interprets the brand differently.

The packaging doesn’t sell, even though the product is great.

The identity doesn’t adapt well to different formats and touchpoints.

There’s no clear idea of who we are or why we should be chosen.

Our social media looks fragmented, with no visual cohesion.

I’m not confident we can enter new markets with the current visual style.

MOMENTOFIMPACT

we solved it

What if we bring it all into one system?

Invite us to the project

Identity